Who would have thought that the advertisement for Aircars would be as bad as the game itself? One look at this commercial and you'll understand why we've included it with the other examples of Bad Advertising. Even the catchphrase sucks: "Fly the path of total ... DESTRUCTION." What does that even mean? And what is that Aircar in the picture doing? Are they going to that city in the distance that has already been destroyed, or maybe that's where they came? I know these are "Air" cars, but what makes them so much more violent than the regular cars we have in the world of today?

These are the types of questions you'll be asking yourself when you look at this advert for Aircars. Your mind will spend the rest of the day trying to figure out all of these conundrums instead of doing important things, which will lead you right back to the paragraph-long story that is supposed to explain everything. But this story not only fails to answer the questions you have about the picture, but it actually brings up a few more big questions that deserve answers.

In the short summary of the game, the acronym "E.B.N.E.R.S." is mentioned five times, yet never is it explained what an "E.B.N.E.R.S." is. And not only that, but "ebners" isn't even a word, so what's the acronym for? It's not like this is based on reality, these game designers can come up with acronyms for any kind of situation, why not choose something fitting like "J.E.E.P.S." or "R.I.D.E.R.S."? The advertisement clearly states that these "E.B.N.E.R.S." have "control of the worlds nuclear facilities," so what makes you think your aircar is going to be able to save the day? Isn't that like deciding to put a Hummer H2 up against all of the Chinese army? Hmm ... now that I mention it, that sounds like a much better game than Aircars.

FROM: Saved By the Bad Advertising